The APAC Pulse   Issue 28 I Dec 2022


Our Japanese Colleagues Take to the Forest

In October, 20 volunteers from Avnet Japan converged on Ecora Forest, a neglected man-made forest in Hara Village, Nagano Prefecture, to trim and tidy the unkempt conifers and restore the forest to optimal health.

The green dream team from Avnet Japan


Root Causes of the Decay

Both the ravages of wartime and a decline in domestic demand for timber, as Japanese households switched from wood fires to oil and gas heating, had taken their toll on Ecora Forest. Consequently, the trees’ unchecked growth had prevented sunlight from reaching the lower limbs, leading to spindly trunks and shallow root systems.

The green volunteers, who hailed from six Avnet offices across Japan, banded together with members and staff of the Ecora Club, a local organization committed to caring for the forest, to prune the unkempt conifers. They cleared the undergrowth and removed excess branches so that sunlight could penetrate to the forest floor and encourage healthy, even growth.



Nurturing Talent and Trees

“At Avnet, we believe in nurturing both people and the planet that we all share. This is demonstrated by our commitment to cultivate talent among our staff, and by our commitment to environmental goals,” said Mr Mogi Yasumoto, Regional President, Avnet Japan. “I am proud of the efforts made by my colleagues at Avnet to help restore Ecora Forest to its former glory. By improving the health of the trees, they are helping improve the health of our environment and, indirectly, the health of humankind.”


Human Nature Meets Nature

From all reports, the day was a tiring but immensely rewarding one for all involved. Miho Nakamura, HR & Administration Specialist, Avnet Japan, said, “Though the work was physically demanding, it was spiritually energizing to be tending these beautiful trees in the depths of a forest. I felt a great sense of satisfaction from helping create a ‘Satoyama’ (里山), where the natural and human worlds meet in perfect harmony.”

The green initiative from our colleagues in Japan furthers Avnet’s whole-hearted commitment to ESG causes and goals (Environmental, Social and Governance). Across all levels of organization, sincere efforts are being made to reduce the impact of our operations on the environment and nurture the communities in which we live and work.

Nice work, Japan!

Clearing the excess underbrush

Pruning overgrown limbs



Top


 
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Our Japanese Colleagues Take to the Forest ►
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